Sales and Marketing Manager

Job Description

Company Profile:

A leading wiring harness manufacturing company specializing in the design, development, and production of high-quality cable assemblies and electrical wiring solutions for diverse industrial applications, committed to quality and business excellence.

Position Overview:

The Sales and Marketing Manager will be responsible for driving revenue growth, acquiring new customers, and managing key accounts across Automotive, EV, Industrial, and Electrical sectors. This role demands a strategic thinker with strong commercial acumen and the ability to lead business development initiatives aligned with the company’s growth objectives.

Qualifications:

• Bachelor’s Degree in Engineering, Marketing, Business Administration, or related discipline
• MBA in Marketing preferred

Key Responsibilities:

• Identify and acquire new customers across Automotive, EV, Industrial, and Electrical sectors
• Lead customer visits, presentations, and business reviews
• Monitor market trends, competitor activities, and emerging opportunities
• Drive revenue growth, profitability, and customer retention
• Prepare annual sales plans, forecasts, and business pipelines
• Develop and execute sales and business development strategies
• Support new product launches and strategic growth initiatives

Skills Required:

• Business Development & Key Account Management — Proven ability to identify, acquire, and manage key accounts across automotive and industrial sectors
• RFQ Management — Hands-on experience in managing end-to-end RFQ processes, costing, and commercial negotiations
• Sales Forecasting & Planning — Skilled in preparing annual sales plans, pipelines, and revenue forecasts
• CRM & Customer Relationship Management — Proficient in managing customer relationships and ensuring high levels of customer satisfaction
• Market Research & Competitive Analysis — Ability to monitor market trends, competitor activities, and emerging business opportunities
• Costing & Commercial Negotiations — Strong understanding of product costing and ability to negotiate commercially favourable terms
• Project Management — Capable of managing multiple customer projects and new product launch support simultaneously
• Communication & Analytical Skills — Excellent communication, presentation, and data-driven decision-making capabilities

Special Requirements:

• Must have proven experience in business development and customer acquisition within the automotive or wiring harness industry
• Hands-on expertise in RFQ management, costing, and commercial negotiations with OEM or Tier-1 customers is mandatory
• Candidate will be evaluated on revenue growth, RFQ conversion ratio, new business acquisition, customer retention, gross margin achievement, and payment collection performance